A Study to Influence Investment Choices of Transportation-Related Business Owners in Western Tamil Nadu

V A Ragavendran

Assistant Professor, Mannar Thirumalai Naicker College (Autonomous), Madurai, Tamil Nadu, India.

Abstract

The transport sector is vital to the region's economy, and understanding the factors influencing investment decisions is crucial for sustainable growth. The research employs a comprehensive survey methodology to collect data from transport business owners, focusing on key investment areas such as fleet expansion, technology adoption, infrastructure development, and compliance with regulatory standards. This empirical study investigates the investment choices of transport business owners in the Coimbatore and Erode districts of western Tamil Nadu, India. The research aims to identify the factors influencing their investment decisions and understand their risk tolerance levels. The study employs a survey method, targeting a representative sample of transport business owners in both districts. The data collected will be analyzed using appropriate statistical techniques to identify trends and patterns in investment behavior. The study explores the factors influencing investment choices, including economic conditions, regional variations, government regulations, and emerging industry trends. Through statistical analysis and qualitative insights, the research aims to identify patterns and preferences within the investment landscape of transport businesses in Coimbatore and Erode. Moreover, the study considers the impact of external factors, such as market competition and customer demands, on investment decisions. By providing empirical evidence and insights into the decision-making processes of transport business owners, this research contributes valuable information for industry stakeholders, policymakers, and academics. The findings aim to facilitate a deeper understanding of the challenges and opportunities faced by the transport sector in West Tamil Nadu, ultimately supporting informed decision-making and sustainable growth within the industry.

Keywords

• Investment choices,  Transport business owners, Coimbatore, Erode, Tamil Nadu.

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Cite this Article as Follows

V A, R. (2025). Technology and innovation in management practices: TIMP Feb 2025 [Hard Bound]. In D. James (Ed.), Technology and Innovation in  Management Practices (1st ed., Vol. 1, pp. 1–9). ASDF International. https://edlib.net/2025/timp1/timpfeb2025001.html